The Study of Exploring Consumers’ Intention to Use Smartphone: The Case of Apple iPhone
碩士 === 國立中興大學 === 科技管理研究所 === 99 === The prevalence of mobile phones in people’s lives and the rapid development of technology stimulate the evolution of mobile phone products, and therefore the smartphone, which combines ordinary mobile phone and personal digital assistant (PDA), was born. The...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/cr882z |