The Empirical Study of Antecedent Factors Influencing on Mobile Phone Users’ Intentions to Use 3G Mobile Internet Service
碩士 === 中興大學 === 行銷學系所 === 99 === In view of Taiwan’s 3G mobile internet service market environment having much more improvement than the past, this study tries to use the point of marketing view to address the antecedent factors influencing on mobile phone users’ intentions to use 3G mobile internet...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/29783371440020317343 |