The Empirical Study of Impact on Consumer Royalty for3C Technology Products in Taiwan and China
碩士 === 中興大學 === 行銷學系所 === 99 === In the competitive environment of quick renovation, diversification and continuous price decline, the preference and purchasing behavior of 3C products became the important factor affecting the entire industry competition. The market competition is getting serious, e...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/47015191062708931166 |