Customers'' choice behaviors on Freshness Pricing: the Case of Milk in a Supermarket
碩士 === 國立中興大學 === 行銷學系所 === 99 === Fresh product freshness and price changes related to consumer demand rate.As time passes, the freshness of the product decreasing day by day, for different types of consumers, the freshness of products in different can be regarded asdifferent products. For the reta...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/564juk |