To Explore Customer Internal and External Behavior of Online Shopping from Technology Acceptance Model
碩士 === 國立勤益科技大學 === 企業管理系 === 99 === According to Institute for Information Industry (III), the value of online shopping will grow by 21.5% to NT$35.83 billion in 2010, which shows that e-shopping contains tremendous business opportunity. Therefore, many vendors proceed to run online stores and it...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/52626817210777389341 |