The Effect of Market Reaction of New Product Preannouncement on Corporate Decision and Performance

碩士 === 國立成功大學 === 企業管理學系碩博士班 === 99

Bibliographic Details
Main Authors: Mei-ChinHuang, 黃美菁
Other Authors: Shao-Chi Chang
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/11459649148716603307