The Brand Identification of Private Brand and the Impact on Purchase Intention

碩士 === 國立成功大學 === 企業管理學系碩博士班 === 99

Bibliographic Details
Main Authors: Jen-YuYang, 楊仁佑
Other Authors: Tsung-Chi Liu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/89552928008602794387