Using blog success Model to explore the impact of consumers’ purchase behavior
碩士 === 國立成功大學 === 資訊管理研究所 === 99 === As an important application of Web2.0, blog has been rapidly spreading all around the world. It also has a great impact on traditional media, such as newspaper, television, radio. Because of its up-to-date and communicative characteristics, the public graduall...
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74379627803809441132 |