Marketing Strategy to be Brand PC Market Share Global No.1 - A Case Study of Acer Inc.
碩士 === 國立交通大學 === 高階主管管理碩士學程 === 99 === During the EMBA study, I was so attracted by the case study of Harvard Business School. I did feel the importance of case study when studied at UCB (University of California, Berkeley). I take a Taiwan Brand PC company, acer, as a case to study. Analyze the c...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/76089520597471707685 |