The study of business strategy for Hakka recreational agriculture district--A case study of the Jhaomen Recreational Agriculture District
碩士 === 國立中央大學 === 客家研究碩士在職專班 === 99 === In this case study, the Xinpu Town Jhaomen Recreational Agriculture District is investigated. First, we use questionnaires to find the consumer behavior, satisfaction, loyalty and other basic information of the tourists. Second, we conduct in depth interviews...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64473832785824126089 |