Using IPA Analysis to Explore the Key Factor Service Quality of Banking- Case study of Commercial Banking in Middle Area

碩士 === 國立彰化師範大學 === 企業管理學系國際企業經營管理 === 99 === Since 1990, Taiwan's financial liberalization, the domestic financial institutions significantly increased the number of enterprises, it has also led to significant reduction in bank profits. Facing many competitors, how to break through the traditi...

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Bibliographic Details
Main Authors: C. C. CHEN, 陳建彰
Other Authors: Dr. J. P. LIN
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/94577417224491590602