The Effect of Attitude to Luxury and Perceived Value to High Price Housing’s Purchase Intention

碩士 === 國立彰化師範大學 === 會計學系企業高階管理 === 99 === The high-priced housing on the current Taiwan's economic and price are important issues; to a better understand consumers to purchase the impact of high-prices housing are key factors. Therefore, the aim of this article attempts to explore how the impac...

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Bibliographic Details
Main Author: 黃東隆
Other Authors: 鄭國枝 博士
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/11382519982545258488