The Study on E-commerce Consumer Behavior of College Students in Taiwan and China

碩士 === 國立嘉義大學 === 企業管理學系 === 99 === With the advance of Internet and rapid development of information technology, changing people’s lifestyle and making Internet to be best information communication network and marketing media. In recent years, enterprises in order to response to people's lif...

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Bibliographic Details
Main Authors: Wei-Chen, Chang, 張維蓁
Other Authors: Jia-Jeng, Hou
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/48414181809091119873