The Study on Purchase Behavior of Mainland Tourists in Taiwan Shopping Stores

碩士 === 國立嘉義大學 === 管院碩士在職專班 === 99 === Mainland tourists have become the most tourists and strongest purchasing power in the world. Although Taiwan government was officially opened Mainland tourists in July 2008 that was later than other countries, Mainland tourists become most tourists in Taiwan aft...

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Bibliographic Details
Main Authors: Shun-Chin Lin, 林舜卿
Other Authors: Tsui-Ying Huang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/78456496371315627452