The Study of the Antecedents of the Online Shopping Information Search Behavior of Consumers: An Empirical Study of Yahoo Clothing Auction
碩士 === 國立東華大學 === 企業管理學系 === 99 === The Internet that is convenient tool provides rich information to modern society. How to rehance the customer behavior to use Internet search information, enhancing the probability of online shoppers arrival to search the products therefore increase the succes...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/72971524635044363500 |