Social stratification, money attitudes and consumer behavior--Teenage''s cell phone purchasing styles as an example

碩士 === 南華大學 === 非營利事業管理學系碩士班 === 99 ===   The study attempts to understand teenager’s money attitudes and consumer behavior by comparing cell phone purchasing styles of vocational students’ from different social stratification, as well as the difference among different background variables.     In o...

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Bibliographic Details
Main Authors: Yen-ping Su, 蘇晏平
Other Authors: Chao-hsien Leu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/41953725542399135348