Consumers’ Points of Reference of Perceived Deception and Purchase Intention in Online Auction: Recommendation Cues and Privacy
碩士 === 國立高雄第一科技大學 === 國際管理碩士學位學程 === 99 === Online auction has been a common panel of marketing, sales and purchase in this decade. Today, online auction keeps expanding day by day. More and more stores join this game, individuals, physical and virtual sellers, and even the direct selling producers...
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| Format: | Others |
| Language: | en_US |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30666465054424216359 |