The Social Influence and Social Network Characteristics Impact Users’ Perceived Task Value and Continuous Usage Intention ─An Example of Facebook Users in Taiwan
碩士 === 國立高雄第一科技大學 === 資訊管理研究所 === 99 === The purpose of this study focuses on investigating Facebook user’s continue intention. The Model adopted “Task Value” construct to determine crucial factors which could affect people to continue using Facebook. This research tests the relationships among cons...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/knnp6c |