Effects of service quality of recruiting websites on user satisfaction and behavior intention: The moderating effect of job-matching

碩士 === 國立高雄師範大學 === 人力與知識管理研究所 === 99 === This study focuses on effects of the service quality of recruiting website on user satisfaction and behavioral intention. To qualify for participation in this study, research objects must have experience on using recruiting websites in Taiwan to complete t...

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Bibliographic Details
Main Authors: Hsiang-Ling Chen, 陳香伶
Other Authors: Jau-Rong Li
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/55927211579779256321
Description
Summary:碩士 === 國立高雄師範大學 === 人力與知識管理研究所 === 99 === This study focuses on effects of the service quality of recruiting website on user satisfaction and behavioral intention. To qualify for participation in this study, research objects must have experience on using recruiting websites in Taiwan to complete this online questionnaire survey. A total of 525 adult internet users who have been using recruiting websites in Taiwan were recruited to participate in this survey including 503 valid questionnaires and 22 invalid questionnaires. To investigate the relationship of each variable, this study has examined Goodness-of-Fit Index (GFI) by Structural Equation Modeling (SEM). According to data analysis done by SEM, the research method is not only based on Liner Structural Relation (LISREL), but also using Paired-Samples t Test and Regression Analysis to measure. The empirical findings are summarized as following: 1.Efficiency, system availability and privacy of service quality of recruiting websites have positive impact on user satisfaction. 2.User satisfaction has significant positive impact on user behavioral intention. 3.The job-matching service can moderate the relationship between user satisfaction and user behavioral intention. 4.Successful job-matching can not actually moderate the relationship between service quality of recruiting website and user behavioral intention.