Travelers Acceptance of Mobile e-Service:A Perspective of Decomposed AIDMA Model
碩士 === 國立澎湖科技大學 === 服務業經營管理研究所 === 99 === As the rapid development of internet and information technology, the travelers have tended to use the travel-guide devices for gaining higher autonomy of tourism while they are making travel arrangement or undergoing in the journey. To meet travelers’ requ...
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/92676619133632877873 |