IT-Enabled Selling on the Web: A Theory-Based Evaluation of Different Mechanism Designs

博士 === 國立中山大學 === 資訊管理學系研究所 === 99 === Internet technology (IT) has changed the way information is disseminated, which has led to changes in transaction-making and the creation of new electronic markets. This has also led to the emer-gence of new types of online intermediaries, and new selling mecha...

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Bibliographic Details
Main Authors: Huang-Chi Lin, 林皇吉
Other Authors: Hsiangchu Lai
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/88329846763569318647