IT-Enabled Selling on the Web: A Theory-Based Evaluation of Different Mechanism Designs
博士 === 國立中山大學 === 資訊管理學系研究所 === 99 === Internet technology (IT) has changed the way information is disseminated, which has led to changes in transaction-making and the creation of new electronic markets. This has also led to the emer-gence of new types of online intermediaries, and new selling mecha...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/88329846763569318647 |