Exploring motivation and satisfaction of online group buying: A Critical Incident Technique approach
碩士 === 國立清華大學 === 科技管理研究所 === 99 === In recent years, online group-buying is the latest issue on Internet. With widespread use of internet and development of web 2.0, people share consuming information frequently through the community websites. People gather the purchase quantity to increase the bar...
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/71042099853596717795 |