The Influence of Product's Marketing Strategy to Customer's Procurement Behavior-Oracle's Perspective

碩士 === 國立清華大學 === 高階經營管理碩士在職專班 === 99 === Global Software Industry was entering internet age since 1994, and many kind of application were coming out in a short time. Enterprise Software Industry was in the same trend, and provides many applications been built to market in new application technology...

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Bibliographic Details
Main Authors: Wu, Dragon, 吳龍雄
Other Authors: Chiu, Hung-Chang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/94420558500240772828