Effect of Country Image, Ethnocentrism and Country of Origin on Purchase Intention an Electronic Product
碩士 === 國立臺南大學 === 科技管理研究所碩士班 === 99 === Most of developing and especially underdeveloped countries have the problems with the economic growth because they face the problems of finding the market for their products. Developed/advanced countries such as the United State or Japan have gained the advant...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/75461927814126177638 |