新竹地區運動彩券消費者購買動機、涉入程度與消費行為之研究
碩士 === 國立臺灣師範大學 === 體育學系在職進修碩士班 === 99 === Sports Lottery Act, issued on January 1st 2010, specifies that 90 percent of the profit grained from sports lottery deals will be preserved for sports and exercise development. The purpose of this study was to examine the present marketing of Taiwan Sports...
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| Format: | Others |
| Language: | zh-TW |
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2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/20668606081188261835 |