臺灣運動贊助碩士論文研究之現況分析
碩士 === 國立臺灣師範大學 === 運動與休閒管理研究所 === 99 === The purposes of this study were to understand and analyze the contents and the status of the development of 135 master’s theses in sport sponsorship during 1992-2009 in Taiwan. The Content Analysis was used as the study’s main research method. The instrument...
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19609237989729301848 |