A Study of Consumers’ Needs of Shopping Services in Online Cosmetic Stores
碩士 === 國立臺灣師範大學 === 圖文傳播學系 === 99 === The purpose of this study is to evaluate the content of online cosmetic stores. This study first used content analysis to understand the status quo of the shopping services in 57 online cosmetic stores. Then, by online survey, consumers’ needs of the shoppin...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/05122703593085281179 |