The Relatedness of Marketing Strategy in Impression and Consumer Behavior of Parents—A Case Study of English Cram Schools in Changhua County

碩士 === 國立臺北教育大學 === 教育事業創新經營碩士學位在職進修專班 === 99 === Promoted by the trend of internationalization, learning English has become common in Taiwan. Parents spend a lot of money on their children’s education to help them get a good start in the competition with other children. For this reason, the num...

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Bibliographic Details
Main Authors: Hsiang-Chun Liu, 劉香君
Other Authors: Chih-Chiang Yang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/33574051894959276378