Platform Strategy of IPTV Industry: A Case of Apple TV

碩士 === 國立臺灣大學 === 商學研究所 === 99 === Televsion (TV) is one of the greatest inventions in 20 century. Before the emerging of internet, television boosts the prevailing of popular culture and becoming an important media transferring information. Internet is another significant creation that changed peo...

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Bibliographic Details
Main Authors: Ming-Ju Tsai, 蔡銘儒
Other Authors: 江炯聰
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/23370660500853990852