The Causes of Waiting Lines and Marketing Strategy in the Service Industry
碩士 === 國立虎尾科技大學 === 經營管理研究所 === 99 === Whenever the service rate is smaller than the customer arrival rate, customers wait to be served. Although waiting is common, it has considerable costs for the service industry. Customers may become angry while waiting, and the marketing opportunity may be...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/jc3ne4 |