Applying Structural Equaltion Model to study the Impact of Service Quality, Customer Involvement, Experiential Value and Relationship Quality toward Customer Satisfaction and Loyalty-An Empirical study of Table-Top Game.

碩士 === 國立虎尾科技大學 === 經營管理研究所 === 99 === In recent years, the Table-Top games are favored and concerned by people in Taiwan, due to it is in phase of import, people usually don’t like to accept new things, and in short of information, how the seller make Product value up to customers in promotion and...

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Bibliographic Details
Main Authors: Ya-Chen Hsu, 許雅禎
Other Authors: Man-Shin Cheng
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/a7c866