The Influences of Color Preference on Consumption Emotions and Consumer Behavior of Afternoon-Tea Consumers.
碩士 === 中國文化大學 === 觀光事業學系 === 99 === Since Victorian Era from the 17th century, afternoon tea culture has developed into a popular lifestyle; and it is also a derivative of a new way of cultural meaning and life-style in Taiwan. In recent years, more and more consumers pay high attention to dining at...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/77739703044726000052 |