Research on the Awareness of Hakka Delicacies and Consumer Behavior : A Case Study of Hakka Restaurants in Sanshia Township, Taipei County

碩士 === 中國文化大學 === 生活應用科學系 === 99 === The purpose of this research was to evaluate the relationship between customers’ awareness of Hakka delicacies and consumer behavior. Council for Hakka Affairs, Executive Yuan has made great propaganda for Hakka industry in recent years. Therefore, Hakka delicaci...

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Bibliographic Details
Main Authors: Chu-Yuan Chen, 陳菊園
Other Authors: Hwei-Shen Lin
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/11951122789150892824