Key Success Factors of an Incentive Tour: Evidence from Travel Agents in Taipei

碩士 === 中國文化大學 === 觀光休閒事業管理研究所 === 99 === The incentive tours have received growing attentions in travel industry, however, few studies explore the issue or to propose the key success factors for incentive tours from the perspective of travel agents. The corresponding purpose of this study is to addr...

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Bibliographic Details
Main Authors: Chiao-Lin Huang, 黃喬琳
Other Authors: Dr. Ming-Hui Lee
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/53523218660752898473