The Study Of Entry Mode, Knowledge Acquisition And Performance On Taiwan Business Groups Cross Hotel Industry

碩士 === 靜宜大學 === 管理碩士在職專班 === 100 === This study is trying to understand of how the business groups step into the hotel industry from interviews of the executives. From their point of view to exploit the group branched out into the hotel industry. How do they choose the entry mode and way to get the...

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Bibliographic Details
Main Authors: Hsu, Shuhui, 許淑惠
Other Authors: Wu, Chengho
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/97961178388347827124