The Effects of Core Resources on the New Product Development Performance
碩士 === 東吳大學 === 企業管理學系 === 99 === In face of fierce marketing competition, for the sake of survival and competitive advantage, companies need to develop the new product or enhance existing value-added products to improve their competitiveness. Therefore, in order to achieve the growth performance go...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23533222852400573165 |