From the Viewpoint of Servicescape to Explore the Service Evaluation of Intercity-bus Transfer Station: A Case of Taipei Bus Station
碩士 === 東吳大學 === 企業管理學系 === 99 === The purpose of this study is to construct the service indexes and evaluation model of the combinative transfer station for intercity-bus with respect to servicescape. We also explore the impact of servicescape dimensions on satisfaction and behavioral intentions. Th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/91600880360221073746 |