The Responsibility of Product Endorsers From Public Law Viewpoint
碩士 === 東吳大學 === 法律學系 === 99 === Recently, there is an increasing popularity and tendency of enterprises using endorsements and testimonials in their advertisements. In order to increase the sale volume, popularity or recognition of its product or service, it is indeed reasonable for an enterprise to...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/26686071648358388332 |