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碩士 === 東吳大學 === 社會學系 === 99 === Born in a “consumption-oriented” society, the youth of Generation Y’s priority need for joining peer groups, creating common talking topics in the groups, and enhancing or compensating their social relationships with peers drive their pursuit of popular consumer items...

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Bibliographic Details
Main Authors: Ssu-chien Hsu, 許絲茜
Other Authors: none
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/94838974803402259014