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碩士 === 東吳大學 === 國際經營與貿易學系 === 99 === At present the biggest challenge facing companies is the global market. In a globalized environment, it can promote the transfer of competitive advantage to achieve standardization. In addition, if the marketing mix can also achieve economies of scale, it will be...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/39507573954325891414 |