Comsumer Evaluation of Green Marketing Claims：Claims Clarity & Perceived Safety
碩士 === 東吳大學 === 國際經營與貿易學系 === 99 === As technology advances, environmental protection has become an important in accordance with regulations in this world, whether in business producers, consumers, or in life; contact with the consumer information, from newspapers and magazines , product packaging,...
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| Format: | Others |
| Language: | zh-TW |
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2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/17466294717528594790 |