Service quality, customer satisfaction and customer loyalty:a case study of Agribank in Ho Chi Minh City

碩士 === 樹德科技大學 === 金融與風險管理系碩士班 === 99 === In this study, a structural equation model has been proposed to show the relationship between customer’s satisfaction on Agribank services and the quality of the services supplied. Although Exploratory Factor Analysis and Linear regression methodology are we...

Full description

Bibliographic Details
Main Authors: Vu Thi Thu Ha, 武氏秋河
Other Authors: 吳如萍
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/04270395512733979205