Research on How Shopping Convenience of the Convience Stores in Kaohsiung for Consuming Influence Consumers’s Shopping Will—using Service Quality as Mediator
碩士 === 樹德科技大學 === 經營管理研究所 === 99 === This dissertation aims to find out the influence of convenience store owners’ service quality and conveience for consuming on consumers’ will to purchase. The data in the present study was collected from 348 questionnaires which chose consumers shopping in th...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/03837908920230239371 |