The Ralationships among Health Involvement, Consuming Intention and Consuming Behavior for Health：An Empirical Study in Tainan
碩士 === 南台科技大學 === 企業管理系 === 99 === Global environmental change and eating habits of modern people have caused various diseases and affected health, urging modern people to start pursuing health. The paper tried to apply behavior for health from Consumer. perspective. and explored the relationship am...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10140216927157213542 |