The Cognition and Attitude of Taiwanese Tourists towardInternational exhibitions:Case-study on Expo 2010 Shanghai China
碩士 === 淡江大學 === 中國大陸研究所碩士在職專班 === 99 === Abstract Internationalization is not only an important task to every big city in the global era, but also a crucial target to city planers. Those important international exhibitions, such as Universal Exposition, Olympic Games and FIFA World Cup have tremendo...
Main Authors: | Yeong-Chang Yen, 顏永昌 |
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Other Authors: | 蔡國裕 |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/35793310394544308165 |
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