The Study on Application of Cross-selling to Customer Relationship Management- A Case of "F" Financial Holding Company
碩士 === 淡江大學 === 保險學系保險經營碩士在職專班 === 99 === The conduct of the market of financial industry is getting competitive. The dealers in the industry not only compete against the craft but face the minacity accompanied by dealers in other industries those using cross-selling. The reason to establish Finan...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/88855812268400765492 |