The Study on Relationship among Consumer Personality Trait, Home-Stay Characteristics and Choices of Home-Stay Pattern

碩士 === 淡江大學 === 國際商學碩士在職專班 === 99 === Taiwanese Home-Stays over a twenty year period, have evolved constantly from traditional farm houses into a much more leisure experience. The current Home-Stays’ appeal is in its sense of characteristics and higher quality. One of the essestial for Home-Stays’ c...

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Bibliographic Details
Main Authors: Yao-Tang Chang, 張耀堂
Other Authors: Yi-Ming Tseng
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/06026482499328117562