The Impact of Disclosing Mutual Fund Fee on the Sales Willingness of Financial Advisor in Bank Wealth Management

碩士 === 淡江大學 === 國際商學碩士在職專班 === 99 === Any incentive scheme creates the motivation for sales force; it can also influence the intention. Good performer will get reward accordingly. However, incentive scheme could also misdirect the sales force, best product may not engage with the best incentive sche...

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Bibliographic Details
Main Authors: Ming-Yi Ma, 馬明宜
Other Authors: 黃哲盛
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/15856724074216848818