Effects of “Live House” Event Attraction and Service Quality on Behavioral Intention - The Mediating Effect of Consumer Experience
碩士 === 國立雲林科技大學 === 休閒運動研究所碩士班 === 99 === “Live House” was also known as music and art performance space in Taiwan. Many kinds of mainstream and non-mainstream musical events performed. It''s the latest one of leisure events in Taiwan. The study discussed the relationship between a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/04341217546560192450 |