The Impact of New Product Announcement on The Taiwan Electronics Industry Supply Chain-Apple iPad Announcements Event Study Analysis
碩士 === 長庚大學 === 商管專業學院 === 100 === Apple Inc. launched its new tablet PC product, the iPad on 27th Jan.,2010 and turned over a new leaf of the tablet PC development history. Apple launched the 2nd and 3rd generation iPad products in 2011 and 2012 which catched Taiwan investors’ attentions on related...
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Format: | Others |
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2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/20577287491110120623 |